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A 4-Week Live Group Experience

The Stronger After 40 Starter Challenge

4 weeks. The right plan for this season. Results you can feel.

Join Certified Personal Trainer Louise Bagnaschi for a 4-week live group experience designed for women 40–65 navigating perimenopause, menopause, and beyond. Get the custom meal plans, strength workouts, and weekly coaching you need to finally feel like yourself again.

You're not broken. You're not lazy. And you're definitely not "too old."

You're in a season of life that the fitness industry wasn't built for.

The advice you're hearing — eat less, do more cardio, push harder — was designed for 25-year-old bodies. Not yours. Not anymore.

The Stronger After 40 Starter Challenge is a 4-week live experience for women 40–65 who are done with quick fixes and ready for the right plan.

Built by a Certified Personal Trainer with 20+ years of experience — and 16 years of personal perimenopause and menopause experience — this is the plan I built for my 1-on-1 clients, now packaged for a small group.

In 4 weeks, you'll know exactly what to eat, what to do, and why — for this body, in this season.

Why Nothing Has Worked

You've been told to eat less and exercise more.

You've tried it. You've counted the calories. You've done the 30-day challenges. You've pushed through the workouts even when your body was screaming.

And nothing's changed.

Maybe you lost a few pounds. Maybe you gained them back. Maybe your belly fat won't budge, your sleep is broken, and your energy is gone.

It's not you. The advice was never built for this season.

Perimenopause and menopause change everything about how a woman's body responds to food and exercise. Estrogen drops. Progesterone drops. Cortisol spikes from workouts you used to recover from easily. Insulin resistance kicks in. Sleep breaks down. Muscle gets harder to build and easier to lose.

The fitness industry's answer? "Try harder."

That's the lie.

My Story

I was 35 when I had my first hot flash.

I sat in my living room, took my shirt off, and apologized to my kids for being too hot. That was my first hot flash.

I had no idea what was coming.

Ten years of night sweats. Period stopping at 45. Hot flashes off the charts. Soaking sheets. Insomnia — up all night, hot, cold, throwing blankets off and on. Harder to maintain muscle. Body getting softer. Weight gain — without changing my workout or diet.

Even as a CPT, I knew how to eat and train. And it was still getting harder.

Then I noticed something that changed everything I thought I knew.

I have an identical twin sister. Same DNA. Same diet. She doesn't work out. I do.

Her symptoms were way worse than mine.

Identical genetics, identical diet — completely different symptom severity.

That was the moment I knew: exercise affects the severity of perimenopause and menopause symptoms.

So I spent the next 16 years studying, experimenting, and coaching hundreds of women through this exact season. I built a method — The Rooted Method — that works with this body, in this season, not against it.

Now I'm teaching it to a small group of women every month.

Louise Bagnaschi, CPT — founder of Rooted Fitness
Louise Bagnaschi, CPT — 20+ years coaching, 16 years living this season.

Here's What You Get

Everything you get in 4 weeks

The Stronger After 40 Starter Challenge is a 4-week live group experience. Tap any bonus to see what's inside.

A woman strength training with dumbbells

Total Value

$1,329

Your Investment Today

$197

That's an 85% discount. Classes are capped at 25 women because I want to actually coach you — not just sell you a course.

Or 3 payments of $69

Here's Everything You Get In Detail

The full value stack

Bonus 1$297 value

The Rooted Method Starter Plan

What it is: The 4-week framework that organizes everything else in the challenge.

What's inside:

  • •Week-by-week progression of strength, walking, and recovery
  • •The exact training split Louise uses with her private clients in this season
  • •Built around the "3 and 2" protocol (3 strength days + 2 walk days + 2 rest days)
  • •Adjusted for hot flashes, sleep disruption, and energy fluctuations
  • •Comes with a printable tracker so you can see your progress

Why it matters: This is the framework, not the workout. It tells you WHEN to train, WHAT to do, and WHY — and how to adjust when symptoms flare. Without a framework, you're guessing. With it, you have a plan that responds to your body, not fights it.

Bonus 2$197 value

Custom Meal Plan Templates

What it is: Real-food meal templates organized by training day, not by calorie count.

What's inside:

  • •Protein math worksheet (your daily target based on your weight)
  • •Carb rotation by day type (high/moderate/low)
  • •Sample breakfasts, lunches, dinners, and snacks for each day type
  • •Hormone-supportive food list (estrogen, progesterone, cortisol, insulin)
  • •"What to eat on a hot flash day" cheat sheet
  • •"What to eat on an insomnia night" cheat sheet
  • •Louise's 5 go-to meals that take 15 minutes or less

Why it matters: Most meal plans are built for fat loss. This is built for hormonal balance, muscle preservation, and energy — the three things women in this season actually need.

Bonus 3$397 value

4 Weekly Group Coaching Calls with Louise

What it is: Four 45-minute live Zoom calls, one per week, with Louise.

Format:

  • •5 minutes — wins and check-in
  • •20–25 minutes — teaching on that week's topic
  • •15–20 minutes — live Q&A (questions submitted in advance and live)
  • •5 minutes — homework and close

Weekly topics:

  • •Week 1: Why your body changed and what to do about it
  • •Week 2: The "3 and 2" training protocol in practice
  • •Week 3: Protein math, carb rotation, and what to eat this week
  • •Week 4: Sleep, stress, recovery — and your next 90 days

Why it matters: All calls recorded and posted within 2 hours for replay.

Bonus 4$197 value

Private Community Access

What it is: A small private group (under 100 women) for the active bloom only.

What's inside:

  • •Daily prompt from Louise Monday–Friday
  • •Weekly "wins" thread (every Friday)
  • •Symptom-solution thread (women post symptoms, Louise responds with what to do)
  • •Recipe swaps and meal photos
  • •Direct access to Louise for quick questions
  • •Runs for 4 weeks + 30 days of post-challenge access

Why it matters: Women consistently say accountability is the missing piece. This is the group of women who get it — because they're all walking through this season with you.

Bonus 5$97 value

Beginner Strength Workout Library

What it is: 12 follow-along strength workouts, 20–30 minutes each.

What's inside:

  • •4 lower body workouts
  • •4 upper body workouts
  • •4 full body workouts
  • •All bodyweight or dumbbell-only
  • •Form-first progressions
  • •Louise demonstrates every move
  • •Includes warm-up and cool-down

Why it matters: You don't need to think. You don't need to plan. You just press play and follow along. Form is everything — especially in this season.

Bonus 6$47 value

The Perimenopause Strength Quick-Start Guide

What it is: A 25-page PDF covering the 5 biggest mistakes women 40+ make.

The 5 mistakes:

  • •Doing too much cardio (and not enough strength)
  • •Not eating enough protein (and losing muscle instead of fat)
  • •Training too hard on bad-sleep days (spiking cortisol)
  • •Cutting calories instead of cycling them (slowing metabolism further)
  • •Skipping rest days (and calling it discipline)

Why it matters: Each mistake includes: why it's wrong, what to do instead, and a 1-week fix you can start immediately.

Bonus 7$97 value

Stronger For Life Welcome Kit

What it is: A physical + digital welcome package mailed and emailed to your inbox.

Physical (shipped):

  • •Louise's "Have faith and keep training" affirmation card
  • •A starter workout journal
  • •Pen + Rooted Fitness sticker

Digital (emailed):

  • •Meal planning template
  • •Workout tracking sheet
  • •Symptom tracker (so you can see patterns over 4 weeks)
  • •Louise's signature 7-day kickstart protocol

Who This Is For

Who this is for — and who it isn't

This is for you if…

  • ✓Women 40–65 navigating perimenopause, menopause, or post-menopause
  • ✓Women who are tired of "eat less, move more" advice that doesn't work for this season
  • ✓Women who want a real coach, not another PDF or app
  • ✓Women who are ready to commit 30–45 minutes, 3–5 days a week
  • ✓Women who want to feel like themselves again — without extremes

This is not for you if…

  • ✕Women looking for a magic pill or 30-day fix
  • ✕Women who aren't willing to lift weights 3x a week
  • ✕Women who want to lose 30 pounds in 4 weeks (this is a foundation, not a crash)
  • ✕Women who can't commit 30 minutes a day to themselves

Frequently Asked Questions

Your questions, answered

Your next 4 weeks start here.

This is your entry point into The Rooted Method.

Shipping address collected at checkout — applicable taxes calculated automatically.

Each Bloom is capped at 25 women. The next Bloom starts [DATE].

Have faith and keep training,

Louise Bagnaschi, CPT

Founder, Rooted Fitness, LLC

Creator of The Rooted Method